The Outline

Noah Kulwin

Noah Kulwin
Future Editor of The Outline
The Future Jan 16

Brands never say die

Payless ShoeSource is the latest zombie company to reemerge from bankruptcy.

The Future Jan 13

The 5G revolution that isn't

So you’ll be able to watch ‘The Office’ on your phone a little faster. Is it worth it?

The Future Jan 08

Hiding behind a veil of ignorance

There’s not much soul-searching at Facebook, only self-serving rationalizations.

The Future Jan 07

Giving corporations free money doesn't work

Business tax incentives are one of the great policy failures of our time.

Culture Jan 02

In praise of the difficult Jew

In ‘Uncut Gems,’ Adam Sandler plays a more interesting kind of Jew than we typically see on screen.

The Future Dec 26

The city that never sleeps could use a nap

The lights keeping America’s cities lit at night are way too bright.

The Future Dec 26

Uber made it cheaper to take a helicopter than a car to the airport

It’s the unfortunate logical endpoint of our current transit mess.

The Future Dec 19

The WeWork effect

The company's sudden fall reveals the cracks in the startup economy.

The Future Dec 18

I like microwaves: a hot take

They’re ubiquitous and underappreciated. Let’s give the humble microwave its due.

The Future Dec 13

The decade in Domino’s

Once a joke, in the ’10s the company became the biggest pizza chain in the world.

The Future Dec 12

The falling price of a TV set is the story of the American economy

A 50-inch TV for $300 comes with some trade-offs.

Power Dec 11

Trump is not defining antisemitism correctly, says author of antisemitism definition

Trump's executive order doesn't redefine Judaism, but it does something perhaps worse.

The Future Dec 05

I went to the new zombie Toys “R” Us in Paramus, NJ

A report from one of the recently opened stores bearing the deceased company's name.

 
The Future Dec 03

Self-cleaning cars are a pipe dream

Uber's new patent for a robot arm to clean your car is pretty dumb.

Power Nov 26

Avoid Thanksgiving fights by talking about Jeffrey Epstein

Don't bother trying to “win” Thanksgiving. Try this instead.

The Future Nov 21

The FTC has released some strange new videos for influencers

The clips only underscore how much the Federal Trade Commission doesn't do about influencer #ads.

Culture Nov 20

Mieczyslaw Weinberg’s symphonies deserve the Best Classical Grammy

The Soviet Jewish composer is one of the 20th century’s great classical music talents.

The Future Nov 19

Netflix’s Reed Hastings is a coward

The streaming service is happy to pretend it's a moral force bringing the power of documentary filmmaking to new markets. Until that becomes inconvenient.

The Future Nov 18

Mayor Pete’s cringey Holocaust memorial Instagram actually kind of makes sense

The badly designed memorial is Instagram bait.

The Future Nov 06

The worst influencer in the world is the Israeli military’s Twitter account

What if Denny’s, but apartheid?

The Future Oct 31

Twitter’s decision to ban political ads is misguided and wrong

Jack Dorsey is not a hero for doing this.

The Future Oct 30

It’s not Russia, it’s Facebook

A new “influence operation” on Facebook shouldn’t be an excuse to resurrect Cold War tensions.

The Future Oct 28

Facebook News is a waste of our time

The company’s latest attempt to assist journalism is about saving face, not the news.

The Future Oct 23

WeWork has real victims

The real-estate company's implosion is more than fodder for thought experiments.

The Future Oct 17

I had a chance to confront one of Jeffrey Epstein’s pals. I blew it.

What to do when you see former Israeli prime minister Ehud Barak in an airport.

The Future Oct 14

I’m Upset: Tim Cook is a gigantic hypocrite

The supposedly high standard he has set for Apple doesn’t apply to Hong Kong.

The Future Oct 03

Trump 2020 is going to be great business for Facebook

Telling lies in paid advertisements? No problem!

The Future Oct 02

There is no mess Facebook won’t try to hide with a bigger mess

Surprise, Mark Zuckerberg and Co. have bad ideas about what‘s wrong with Facebook.

The Future Sep 25

WeWork is everything wrong with capitalism today

Adam Neumann's exit is just the beginning of bad times ahead.

The Future Sep 23

Sweetgreen’s latest word salad

Don’t believe a restaurant that tells you it’s a tech company

The Future Sep 19

The extremely bad vibes of Adam Neumann

WeWork's CEO has reached unseen levels of corporate absurdity.

Power Sep 12

If you work for a billionaire, you should never be laid off

Why is Jeff Bezos giving pink slips to anyone at the Washington Post?

The Future Sep 10

Destroy the MIT Media Lab

Its ties to Jeffrey Epstein are just the latest reason to do what should have been done years ago.